Device & Browser Analytics

Device Types

Mobile

Smartphones scanning QR codes. This is usually the majority of your traffic.

Desktop

Desktop and laptop computers. Less common for QR scans.

Tablet

Tablets and iPads.

Operating Systems

• iOS (iPhone, iPad)
• Android
• Windows
• macOS
• Linux

Browsers

• Safari
• Chrome
• Firefox
• Samsung Internet
• Others

Using Device Data

Optimize Experiences

Make sure your destinations work well on the most common devices.

Device-Based Routing

Create rules to route by device:

Example:

• iOS goes to App Store
• Android goes to Play Store
• Desktop goes to website

Identify Issues

If a device type has low engagement, investigate compatibility issues.

Mobile-First Design

Since most QR scans come from mobile devices:

• Use mobile-optimized landing pages
• Test on multiple devices
• Ensure fast load times
• Use large, tappable buttons